Shopify store statistics: how many Shopify stores are there?
2.5M live Shopify stores in our database across the EU and North America. Updated August 22, 2026.
How many Shopify stores are there?
Our database holds 2.5M live Shopify stores across the EU and North America, re-scraped weekly. That number moves constantly: stores launch, stores close, and a meaningful share of any store list is dead within months if nobody checks.
We count a store as live when it responds and shows an active storefront at the last scrape, which is why our number sits below headline figures that count every domain ever registered.
Shopify stores by region
Our coverage: Europe and North America.
| Region | Stores | Share | |
|---|---|---|---|
| Europe | 980,000 | 39% | Build a segment → |
| North America | 1.52M | 61% | Build a segment → |
| DACH | 210,000 | 8% | Build a segment → |
Shopify stores by category
| Category | Stores | Share | |
|---|---|---|---|
| Apparel | 675,000 | 27% | Build a segment → |
| Home and garden | 300,000 | 12% | Build a segment → |
| Beauty and fitness | 275,000 | 11% | Build a segment → |
| Food and drink | 200,000 | 8% | Build a segment → |
How many run ads right now
This is the number no store directory can publish, because it requires watching the ad platforms rather than the storefronts. 9% of the Shopify stores we track currently have live Meta ads, and 86,000 started new ads in the last 30 days.
Detail in stores running Meta ads.
Contact data availability
71% of tracked stores have a usable business email on the storefront. Our own enrichment raises the reachable share beyond that by finding founder addresses that are not publicly listed. More on the ecommerce leads database.
How this data is collected
Stores are discovered through platform detection and targeted search scraping, then re-scraped weekly. Advertising data comes from the Meta ad library, social data from Instagram and TikTok, and contact data from a mix of storefront extraction and our own verification. Bought lists are a starting point, never the answer.
Next: build a segment from this data, browse the signal catalogue, or open the Shopify stores list if you want the stores themselves rather than the counts.
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